Research and Insights

Discover transformative insights on all areas of omnichannel marketing from RESUL’s assets.

How well do you know your customer Banner

How well do you know your customer?

Whitepaper
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GDPR-ready in an omnichannel world Banner

GDPR compliance for the omnichannel marketer: What you need to know and do

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The Fantastic Five of customer engagement Banner

The Fantastic Five of customer engagement

Whitepaper
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Meet the Smart Duo Banner

Meet the Smart Duo

Whitepaper
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Offer Management For The Omnichannel Marketer Banner

Offer management for the omnichannel marketer

Whitepaper
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RESUL AI And ML Engine: Built For High-Value Engagement

Whitepaper
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The Promise Of Retail Marketing Challenges Banner

The promise of retail marketing: Challenges, opportunities, and new horizons

Whitepaper
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Real Time Data For Omnichannel Marketing Banner

Maximize the value of real-time data for omnichannel marketing

Whitepaper
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Big data plus omnichannel marketing automation Banner

Power package: Big data plus omnichannel marketing automation

Whitepaper
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Marketing Data Blockchain The Next Big Leap Banner

Marketing data blockchain: The next big leap

Whitepaper
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Multi Level Account Hierarchy A Guide Banner

Multi-level account hierarchy: A guide

Whitepaper
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Customer Data Platform A Resulticks POV Banner

Customer data platform: A RESUL POV

Whitepaper
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Omnichannel Readiness Banner

Omnichannel Marketing Readiness in India

Research report
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Consumer Trends Banner

The Evolving Customer Experience Report

Research report
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Omnichannel Imperative Banner

The omnichannel Imperative: The State of Enterprise Readiness in Southeast Asia

Research report
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Hybrid implementation Icon

Hybrid implementation checklist

Guide
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10 Dos and Don'ts Icon

10 dos and don'ts of omnichannel email marketing

Guide
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The rite of passage for banking: Spotlight on banking 1.0 to 4.0

Guide
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Omnichannel Readiness Healthcare Icon

State of Omnichannel Readiness in India: Healthcare Industry

Guide
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Omnichannel Readiness BFSI Icon

State of Omnichannel Readiness in India: BFSI Industry

Guide
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Security Perspective Icon

RESUL cloud: A security perspective

Guide
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Push notifications Use case

Push notifications 5 quick use cases

Guide
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Connecting social media Infographic

Social media : Connecting back to real business objectives

Guide
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QR code Use case

QR code 5 quick use cases

Guide
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Reference Architecture Icon

Reference architecture model for the 2020s: Omnichannel CX Stack

Guide
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Valuable Persona Icon

How to create a valuable persona

Guide
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Omnichannel ready Infographic

Is your organization omnichannel ready?

Guide
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Voice Assistants Infographics

Voice assistants: A quick intro to the next big thing in marketing

Guide
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URL shortener Vs Smart Link Icon

URL shortener vs Smart Link

Guide
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Evaluate A CDP Icon

How do you evaluate a CDP?

Guide
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Internet of things Infographics

Internet of things: Where does it mean today?

Guide
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Types Of Triggers Infographic

Types of triggers

Guide
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Better customer experience Icon

AI, ML, and better customer experience

Guide
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Keeping up without cookies Icon

Keeping up without cookies: What’s next for customer engagement?

Guide
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Omnichannel VS Multichannel Marketing Infographic

Omnichannel VS Multichannel Marketing

Guide
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Why email marketing Infographic

14 facts: Why email marketing is still critical

Guide
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Omnichannel Readiness Retail Icon

State of Omnichannel Readiness in India: Retail Industry

Guide
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Bank to the future: Customer-centricity as a key differentiator

Guide
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Periodic table of analytics Infographic

Periodic table of analytics

Guide
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Telecom Icon

State of Omnichannel Readiness in India: Telecom Industry

Guide
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Real Time Marketing A Primer Thumbnail

Real-time marketing: A primer

Infographic
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Connected Experiences: Credit Union Customer Engagement and Digital Acceleration

Infographic
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Audience scoring Guide Thumbnail

Audience scoring - The RESUL approach

Infographic
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Multilevel account hierarchy Guide Thumbnail

Multilevel account hierarchy creating value across your entire enterprise

Infographic
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Connected Experiences: A New Paradigm for Audience Engagement

Infographic
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Connected Experiences: Audience Engagement Solution RFP Guide

Infographic
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Resulticks Buzzword challenge Artificial intelligence Thumbnail

The 21-day fix for artificial intelligence

Infographic
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Resulticks Buzzword challenge Realtime Thumbnail

The 21-day fix for real-time marketing

Infographic
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Choosing a CDP: A Complete Beginner to Advanced Guide

Infographic
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Banking Marketing Today Guide Thumbnail

Banking Marketing today: 4 personas you need to know

Infographic
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360 Degree Customer View Primer Thumbnail

360-degree customer view: A primer

Infographic
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India Insurance Guide Thumbnail

Insurance customer engagement and digital acceleration

Infographic
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Resulticks live audience dashboard Thumbnail

RESUL live audience dashboard

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Evaluating Marketing Automation Thumbnail

Evaluating marketing automation platforms - A checklist

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Identity Resolution: Demystifying the process. Reaping the rewards.

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Marketing flab-to-fab Report Resulticks Thumbnail

Marketing flab to fab challenge

Infographic
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Resulticks hybrid architecture Guide Thumbnail

An edge in compliance: The RESUL hybrid architecture

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Resulticks Buzzword challenge Bigdata chart Thumbnail

The 21-day fix for big data

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Resulticks Buzzword challenge Omnichannel Thumbnail

The 21-day fix for omnichannel

Infographic
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Resulticks Buzzword challenge Personalization Thumbnail

The 21-day fix for personalization

Infographic
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Omnichannel Primer Thumbnail

Omnichannel delivery: A primer

Infographic
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Customer Data Platform: Engine of Digital Transformation and Growth

Infographic
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Connected Experiences: Unpacking Retail CX 2024

Infographic
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